Job Trends in India for 2017

September 27, 2017

Riya is 30 years old, and all she does everyday is just have ice-cream!

Wondering why?

Because she is an ice-cream taster!

Raj spends most of his work time sitting or even lying down. Yet, his boss does not have a problem with it.

The reason - Raj is a professional furniture tester!

Conventional career options are no longer the first choice for job seekers. The current world offers a plethora of choices in almost all aspects. 

With so much development in the professional world, there are various other job fields that are emerging to dominate the job market. Job seekers nowadays no longer look only at jobs that are considered ‘safe’, but also personal interests and passion are taken into consideration. One can easily notice the change in job patterns by observing various jobs that are trending every year., an online platform for job seekers and employers, has a number of open job positions from diverse fields that job seekers can choose from, and schedule pre-screening interviews for. You can search for interviews based on job title, location or companies. There is also an option to record an audio profile giving you the chance to impress your recruiters.

So, what are/have been the hot job picks this year? Here’s a look at the trending jobs in India in 2017: -

1.    Digital marketing jobs

Right now, digital presence is the way of the world.

In today’s time, digital marketing wins the first prize for being a marketing tool for all kinds of businesses, and for making its place as an important aspect in our day-to-day lives.

Increasing number of  companies want their presence to be felt online, the virtual arena, where people tend to spend a larger part of their lives now. Digital marketing helps increase brand awareness and reach out to customers more effectively, than any offline marketing strategy.

With more and more number of people accessing the Internet, organizations would naturally want the right people for this job. If observed closely, it is not a very difficult concept and can easily impress the customers, provided it is done in the right way.

Statistics say that the field of digital marketing is expected to reach approximately 1,50,000 jobs by the year 2020. The biggest digital giants of the world like Google, Twitter, LinkedIn, etc have also been providing several job opportunities in this field, making it one of the most trending career options for young professionals.

The various job profiles under digital marketing include social media manager, SEO analysts, copywriters and content writing managers, graphic designers, account managers, etc. These job profiles have been slowly but definitely attracting more attention and have been one of the highest trending jobs for this year.

2. Big Data Analytics Jobs

Big Data is almost like the ocean; it is everywhere!

And because it is everywhere, the need to collect as well as preserve it wherever found, becomes very important. Otherwise, there may be a chance that you miss out on something important. Big Data has become very important as it is a crucial tool for improving business, making decisions and keeping yourself ahead of your competitors.

But, data is useless if there are not enough skills to analyse it. The increase in demand for such skills is the reason why more and more professionals are taking interest in this sector. Analytics has now become one of the most in-demand professions in India, due to the increasing relevance of this field day-by-day, almost in every sector.

The job opportunities in Big Data management and analytics have increased from the previous year, IT professionals being ready to invest both time and money for training purposes. The number of job postings in job sites like related to data analytics have also increased substantially.

Statistics says that the number of jobs in analytics doubled from April 2016 to April 2017. At present, India has the highest concentration of analytics on a global basis. With more global organizations outsourcing the work, the demand for this post will be high, with more and more people choosing it as a career option.


3. IT and business


“Information technology and business are becoming inextricably interwoven. I don’t think anybody can talk meaningfully about one without the talking about the other.” - Bill Gates

Building a career in the Technology sector is both diverse and rewarding. Apart from the great job prospects, the opportunities for personal development and high-end salaries, make it a suitable career for many job seekers. 

Information technology is the field of the millennial.

The IT industry is known to operate at a much faster speed compared to any other industry and the solutions it provides are always in demand, making it one of the highest paid industries.

The IT industry in India has shown a growth at a phenomenal rate in the last 10 years. Today, it is one of the most lucrative jobs that young professionals seek. Due to the exponential growth that this sector is recording, IT companies are always seen to be hiring in almost every quarter.

4. Animation and Graphic Designing jobs

Did you know that films that are renowned all over the world like Frozen, Life of Pi, Avatar, The Jungle Book and many more were given the animation treatment right in India?

A simple glance at any industry will show you the importance of an animator or graphic designer in today’s time. The advertisement industry, print industry, web development industry and even corporate companies employ animators and designers for designing their logo, brochures, website, etc. This has led to an increase in the demand of such creative-minded professionals, whose work undoubtedly portrays their calibre.

Graphic designers will probably never get bored of their work as no two assignments will be exactly the same. This way, their professional life will truly be an exciting one, with the opportunity to be better with each passing day.

The animation industry is also growing progressively in India with each passing day. Renowned international animation studios such as Disney, Turner Entertainment and Sony Pictures are known to outsource their animation content from the country.

More and more people are opting for a career in animation/ graphic designing. Young professionals, with the right education and credentials, are taking up this path that looks both interesting and rewarding.

5. Sales and Marketing Jobs

“The difference between Sales and Marketing is that Marketing owns the message and Sales owns the relationship.” - John Jantsch

The current trend shows companies leveling focus more towards their customers, which makes sales and marketing a very crucial corporate function. Attracting new customers as well as maintaining good relationship with the existing ones are the two main important aspects for a business to flourish profitably.

With technological advancements at its peak, the specialized professionals in sales and marketing are required in larger numbers who will be able to explain the offerings of the company efficiently to all its clients - be it consumers, government, businesses as well as new clients.

Taking into account the growth that is being observed in the Indian economy, sales and marketing is definitely a sector that is witnessing a high career growth. With Indian companies spanning gradually and international brands setting up operations here, not only have the hiring percentages gone up higher in this field, the employees are also provided good remuneration, with lucrative perks and benefits.

Following your dreams is the right way if you want to make it big in your career. As Eleanor Roosevelt had said, “In the long run, we shape our lives, and we shape ourselves. The process never ends until we die. And the choices we make are ultimately our own responsibility.” Register now on or download the mobile app and bag the job that you’ll love to have!